A half-century after Marshall McLuhan's minting of the phrase "The medium is the message," media theory has made few inroads in the study of ancient Mediterranean literatures and cultures, with some fields making more use of it than others. This seminar approaches the study of the ancient world as a discipline of mixed media, examining the potentials of both its textual and non-textual "things" in shaping past and present modes of knowledge production. Modern media studies and its kindred disciplines (semiotics, communication theory, mediology, the New Materialism, etc.) guide our theoretical approaches to ancient materials.